The dose of radiation that comes with some medical imaging equipment has become a growing concern for individuals and clinicians everywhere. When children have to get imaging tests, it becomes an even greater concern. Everyone is trying to determine what the benefits and risks are of getting CT scans, x-rays, MRI’s or other medical imaging tests. Other questions patients may have include:
- When are these tests necessary?
- How safe are these medical imaging tests?
- What are the alternatives for these tests?
Since medical imaging tests are becoming more frequent, developers are trying to find the best way to reduce the radiation dose as much as possible. The good news is that there are multiple options for these devices available in the current market. However, practitioners or hospitals may find it slightly difficult to try marketing their quality systems with the lowest possible dose of radiation.
So how do you get started with your marketing tactics? The following steps can help!
The facility’s website can be the first option. The fact that a medical facility if providing low dose radiation should be made as visible as possible on the site. This is because multiple patients are looking specifically for low dose radiation options.
Promote the low dose equipment within the facility through pamphlets, leaflets, or even posters. That way patients can get the word out to others as well.
Distribution of newsletters that mention the availability of the low dose CT scans to all patients that might be interested in this information.
Consider the promotion of these equipment through the more traditional digital media such as newspapers, the radio, etc.
These are merely a few ways to market your brand new ultra-low dose imaging equipment. If your facility requires other used and refurbished medical imaging equipment, Amber USA might be the place for you! They issue optimal quality devices such as Philips x ray equipment for sale to make sure practitioners can acquire the best possible result through these systems. Contact Amber USA for inquiries!
